Kanye West files NFT and metaverse trademarks

A change of mind on NFTs

Kanye West seems to have changed his mind about Web3 and non-fungible tokens (NFTs). Last January, the rapper, producer and stylist shared an image on Instagram a handwritten note on white paper: ” Don’t ask me to do shit NFT “. Before adding at the bottom of the page: ask me later “.

Despite this mood swing, he now seems to have changed his mind if we stick to it trademark applications filed with the United States Patent and Trademark Office.

Indeed, Kanye West’s Mascotte Holdings filed 17 trademark applications with the American authorities on May 27. Among these brands, some mention the terms “non-fungible assets”, referring to NFTs, and “metaverse experiences”.

One of the requests concerns the possibility of ” provide an online marketplace for buyers of collectibles, coins, tokens, and cryptographic and digital assets “.

The American trademark attorney Josh Gerben, founder of Gerben Intellectual Property who filed over 7,000 trademarks on behalf of his clients, discovered the documents and tweeted about them:

As the lawyer points out, all requests concern the use of the YEEZUS trademarkwhich was the name of the rapper’s 2013 album, as well as the name of one of his tours.

Is Kanye West preparing his own cryptocurrency and NFT exchange platform called Yeezus? We will know soon.

👉 The NFT market grew 21,350% in 2021 – What to remember from this year out of all the records?

Trademark applications still very vague

While this may spark curiosity among many of the rapper’s and cryptocurrency fans, it’s still unclear what the purpose behind these brand deposits is. Unfortunately, requests contain only very short descriptions potential product offerings and do not provide details types of NFT that Kanye West could sue or on the kind of metaverse experiences that he could offer.

The applications also cover a wide range of potential products outside the crypto spaceincluding clothing, video games, retail stores, amusement parks, cosmetics, and more.

American rappers are interested in the Web3

If Kanye West wants to join the Web3 domain with NFT and the metaverse, it’s surely because other top American rappers are already interested in it.

Snoop DoggFor instance, he has published numerous NFTs and has collaborated with The Sandbox, a metaverse based on the Ethereum blockchain. He also wants to do from the famous American label Death Row founded by Dr Drethe first label for NFT and the metaverse.

Snoop Dogg it also claims to be the pseudonym of Cozomo de ‘Medici, a collector of high-value NFTs.

Famous rapper Eminem bought an NFT from the Bored Ape Yacht Club (BAYC) collection last January for the sum of $ 450,000.

Nas is another American rapper who immediately became interested in this universe: he was one of the first Coinbase investors And has released musical NFTs via the real platform.

👉 Find out: MakersPlace NFT platform raises $ 30 million from Eminem and other investors

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About the author: Timoteo Bernini


Passionate about the world of investments, cryptocurrencies have attracted my attention for some years. Having a great interest in the fields of new technologies and Web 3, that’s why I naturally wanted to write articles about Cryptoast, in order to contribute to the democratization of this universe in society.
All the articles by Timothé Bernines.

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